A Duracell Bunny Designer
Experienced Digital Product Designer specializing in interaction design, UX strategy, and service design.
I Passionate about scalable design systems, workflow optimization, and enhancing user experiences. Proven success in improving productivity, engagement, and usability in fast-paced tech environments.
Design Mantra
Design Should Bring Value, not just look Nice
It’s about Focus on Value Creation. Even only pushing a pixel in figma, It’s intentionally done in order to achieve the Business goals, Customer Needs or Aesthetic Threshold.
In other words, it’s a meeting point between what’s valuable for users, and what’s profitable for businesses.
Design Doesn’t Happen in Isolation
See bigger picture before zooming in into a solutions. Consider people, process, and product.
A foundational to have good understanding on the context even need to go to the Ground. Especially on the journey articulating the user behavior in order to harmonizing the business objective and user desirability.
Nourish Personal Growth Mindset
The Growth Mindset is essential to empowers to adapt, learn, innovate, and excel by embracing challenges, feedback, and continuous improvement.
Experiences
Interaction Designer
at eFishery
July 2023 - Jan 2025
Sr. Product Designer
at GizaLab - BRImo
May 2023 - July 2023
Product Designer
at Kargo Technologies
Nov 2021 - Jan 2023
UI/UX Designer
at PT. amalan international
March 2021 - Nov 2021
UI/UX Designer
at UMB Techno Creative
Sep 2018 - March 2021
UI/UX Designer
at Cooperation & International Affairs of UMY
Aug 2018 - March 2020
Talks
Battle of the Personas: Coffee Farmer VS Mosquito
June 2024 / eFishery
Improve the way user understand our design handover
November 2023 / eFishery
Job To Be Done: What exactly we want to accomplish
June 2023 / Kargo Technologies
